The Deakin & Francis design process

The design process

At Deakin & Francis, we have been designing and manufacturing the world’s finest, luxury cufflinks and accessories since 1786.

Our in-house designers begin by mapping out an idea, using drawings and storyboards, how the finished piece will look. Consideration is given to the metal type (alloy), colour, shape, weight, movements and most importantly, how our jewellery will sit and be worn.

As masters in the art of design, we employ tools, traditions and techniques passed down from one generation to the next. Using specialist craftspeople for different stages of the jewellery design, creation and manufacturing process.

Proud of our family tradition of craftsmanship, you can rest assured that every product is given the high attention to detail it deserves. Deakin & Francis is a guarantee of original design, carefully executed and beautifully delivered.